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Event | 11 09 2013
All-New Peugeot 308 to Make Guest Appearance at National Ploughing Championships 2013

Gowan Distributors Limited will showcase the award-winning Peugeot passenger car and LCV range at the 2013 National Ploughing Championships from the 24th – 26th September in Co. Laois, to include the newly launched Peugeot 2008 compact crossover and a guest appearance from the all-new Peugeot 308 hatchback, arriving in specially from France ahead of launch, for one week only.


With appearances confirmed from Peugeot brand ambassadors, George Hook, Amanda Brunker and rally-ace Craig Breen, fourteen vehicles will be displayed, including Peugeot’s Irish Car of the Year winners: the 3008, Irish Car of the Year 2010, the 5008 7-Seater MPV, Irish Family Car of the Year 2011, the sporty RCZ, Irish Performance Car of the Year 2011, the 508, Irish Family Car of the Year 2012 and the new 208, Irish Small Car of the Year 2013. The Peugeot Partner, Expert and Boxer light commercials will also be on show.


The newly-launched Peugeot 2008 compact crossover will take pride of place on the Peugeot stand beside the ultra-modern new Peugeot 308 hatchback, due in Ireland this December. With a strong focus on design, driving experience, efficiency and quality, the refined new Peugeot 308 is a new class‐leader in terms of performance and boasts the largest boot in the segment. Visitors to the stand will experience the new Peugeot 308 iCockpit interior for themselves, which houses a touchscreen control pad and head-up instrument display panel. The new Peugeot 308 is being launched across Europe from mid‐September and will reach showrooms in Ireland this December, ahead of January 2014 sales.


The line-up will also include the Peugeot 208 R2 rally car, currently being trialled in this year’s Irish National Tarmac Championships, by Tipperary man, Andrew Slattery, following his recent 3rd in class win in Galway.


Limited to just 50 customers, Golden Tickets worth €1,000 will be made available to customers who visit the Peugeot stand and register a new Peugeot 508 at any Peugeot Dealer across the country between 1st October and 31st October 2013. Full details can be requested from a member of the sales team on the Peugeot Ploughing stand.


Gowan Distributors Limited and the new Peugeot range can be found at stand number 518, row A1, block 3 at this year’s National Ploughing Championships.